About Games

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For media representatives

I am ready for a long road flight for work with a week- or months-long projects.

About Games

For media representatives

The BRICS Sports Games are one of the most significant and prestigious events in the international arena to be attended by the best athletes and teams from the BRICS member states. Partnership at the Games provides companies with a unique opportunity to attract a wider audience and build a stronger connection with global sports.

Overall, the BRICS Sports Games Affiliate Programme offers unsurpassed opportunities for companies and guarantees wide media coverage and interest from spectators.

Benefits of joining the partnership programme:

Partners will be able to contribute to the creation and promotion of branded content, and to use the Games visual identity to attract their target audience;

Partners will be able to organise activities for direct interaction with the audience as part of a large-scale cultural and entertainment programme of the Games;

Partners will be able to establish business contacts with key persons and representatives of global sports, which will advance the promotion of the reputation and expansion of the partners' business prospects.

Partnership programme

Partner Hierarchy

General Partner

Official Partner

Partner

Depending on the status, partners gain the rights to place their trademarks in the materials of advertising and marketing campaigns of the Games, associate the company, brand and manufactured goods with the project, as well as to acquire other privileges established by the Games partnership programme.

Official Supplier

Categories of goods and services for the Partnership Programme

Fast-Moving Consumer Goods (FMCG)

Airlines

Banking services

Information partners (TV, radio, print media)

IT equipment and services

Catering

Software

Local transportation

Education

Sports equipment